High Sales Benchmarks

Peer-based Learning

“You have to remember that deep dangerous conflict isn’t usually the result of your rational arguement versus my rational arguement. It’s the result of your rational arguement hitting my blind spot, and vice versa. Listening openly helps us defuse this dynamic…One of the new steps I think we should take is to listen to those we consider ‘the enemy with the same opennes, non-judgment and compa

Building the Lifelong Customer

Every business wants to sell products, but even more than that, every business wants the salesmen to keep the customer coming back for more. This is something that isn’t easy, as it takes more than just offering a free Proflowers coupon with very purchase. Creating a lifelong customer is a lifelong process, requiring a lot of investment, in terms of both resources and time. However, every businessman worth hi

Advice for Luxury Real Estate Selling

Depending on the nature of the market, it can be ridiculously hard to sell any sort of property. Park City real estate, New York rent-controlled apartments, two-story houses in Louisiana – all of these can become extremely hard to sell if the market conditions shift in the wrong direction. Now, imagine how much harder that can get if the property is something that can only be sold to a small subset of the market.

Mediocrity: A Saleman’s Biggest Sin

A strong desire to excel may be motivated by an attempt to reach goals of achievement, not just because we belong in the sales profession, but as human beings. The aspiration to significance that is inherent in every sales rep pounding the sidewalk in hopes of climbing the career ladder is, in and of itself, NOT a sinful appetite. The aspiration to significance is given to us, I believe, by society. As social creat

Viral Selling

They say that sales and marketing are two completely different fields. But what if you could somehow mix one with the other? Viral marketing has proven to be a very good strategy when it comes to building up hype about a product, whether its a new car or an upcoming movie. Among creative sellers, rather than inducing people to go to the store, there is a way to directly translate this marketing tactic directly into

Remember the Customer

If there is one thing that every company has, it is a sales pitch. There is always a good or product that it is trying to sell to make money, which means that it has an idea of who this needs to be sold to and how that can be accomplished. This is all part of good business and isn’t something to be considered a problem. The only time this could be considered a negative is if it gets in the way of actually s

Competition Makes For Better Sales and Profits

There is nothing quite so monotonous as having to do tasks that hold no challenge for you. This is the same in business and sales. If a sales person feels that the job is rote, he or she is likely not to care what kinds of products are sold to customers or what condition they might be in. This can lead to complaints against the company or items returned because they have problems of one sort or another. In both the

Better Manufacturing Operation Helps Ensure Business Success

Many hundreds of business owners and executives spend quite a lot of time coming up with decent manufacturing approaches. That is because good manufacturing strategies help a business get their merchandise to consumers faster and more efficiently, without compromising much quality. This would strengthen customer loyalty and trust in both the company brand and products, which is important to the future growth of the

Which is More Important: Selling or Marketing?

Let’s get one thing straight: selling is not marketing and vice versa. For the longest time, people who claim to be “sales experts” have been interchanging the words for the wrong reasons. Thus, there has been some difficulty in determining which one is more important. The only way to have a successful marketing strategy is to focus on generating a good number of sales. There are marketing techniques that hav

Hiring the Right Sales Team

Part of getting good sales reports is hiring the right people to do the selling. Hiring someone who isn’t up to part is a waste of the company’s time and a potential loss of revenues. Every manager is liable to make a mistake sooner or later, but there are a few guidelines that can help minimize the risks. More often than not, hiring a good salesman is a matter of paying attention to the little things t